Image by TheArches

I just came across this great site – Digital DJ Tips – written by a British DJ with years of experience.

A lot of the posts are technical and about making club records, DJ’ing and the like, but equally lots are about wider music making and music promoting issues – and the content is really good.

I spent hours wandering about reading stuff and you probably will too.

I could’ve chosen anything about music promotion but decided to list this 4 part series on hosting and promoting your own events. Of course, this works especially well for dance music and running a club night, but it can be applied to any genre with some tweaking.

Plus a lot of the promotional principles apply to anything!

How to Promote Events – Part 1

How to Promote Events – Part 2

How to Promote Events – Part 3

How to Promote Events – Part 4