We went YouTube crazy a while ago – believing that it was the most essential place any musician should have a profile. The traffic is huge and the opportunities enormous.

We’re even more convinced now.

And, this latest development adds the ability to sell your wares right on YouTube via integration with various partners such as Topspin.

Through a feature called the Merch Store, YouTube partners will be able to sell artist merchandise, digital downloads, concert tickets and other experiences to fans and visitors. YouTube has partnered with a number of companies to launch these stores. Topspin is helping power merchandise sales, concert tickets and experiences; SongKick will help sell tickets for concerts; and iTunes and Amazon will power transactions for music downloads.

Read about this development on Techcrunch here.