If you don’t want your flyers to end up all over the street like the guys above and to actually bring some people to your shows, then you need to learn the best way to use them.

Chris ‘Seth’ Jackson has some great ideas in this post.

Usually, bands scatter their fliers across the city. This is wasted paper and money. If you’re going to scatter fliers across the city, don’t do it for a show. Instead, just do it to promote your band’s website and your band’s name. That will get you more mileage.

For maximum effect, you should put the fliers in places close to the club with a lot of foot traffic. Better yet, pick spots where people have to wait like the bus stop. Try outside of other clubs where people smoke. Ask businesses if you can put fliers up in their shop where people have to wait in line.

Read it all here.

Also, you might find Amanda’s post about getting a gig useful here.