This article is aimed at brands rather than musicians specifically but most of it applies and it’s full of some really great tips. Getting coverage for your act on blogs is a key part of digital music marketing – you need to learn how to do it.

Cultivating relationships with bloggers is vital for any serious brand marketer. They can be a real asset to help you spread word about content, products and services. They are more likely to link to you than mainstream media sites and they often link in the right way. 

I’ll try to shine some light on the tools you can use to unearth the most relevant blogs to your business. You’ll find that there are many bloggers out there that will be receptive to working with you, you just know how to seek them out.

Read the whole article here.