I wrote a post recently on how to build your fanbase, but then I came across the post below on the ever brilliant Music Think Tank.

As musicians, it’s almost guaranteed that at some point you will have said or at least thought “I need more fans!”, and while there are countless blogs, resources, and gig slots open for you to act on that, I often feel that the best way to learn why someone does something is to be that someone – or as they say “take a step into their shoes”.

It talks about how you need to be a fan yourself before you can understand the mindset of the people whom you hope will become your fans.

Read the whole piece here.